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Performance Marketer

Full Time

Job Type

Full Time

Location

Noida

Experience

1-3 Years

Education

BBA, BCA, B.Tech, MBA, MCA

Industry: IT Services & Consulting

Desired Skills and Experience

Google Ads, Meta Ads (Facebook & Instagram), Lead Generation, Campaign Optimization, Google Analytics, Conversion Tracking, Digital Marketing.

Job Summary

We are seeking a skilled Performance Marketing Executive to join our digital marketing team. The ideal candidate will have hands-on experience in managing Google Ads and Meta Ads campaigns with a strong focus on lead generation, campaign optimization, and performance analysis to achieve business goals.

Job Description

We are looking for a results-driven Performance Marketer who can plan, execute, and optimize paid advertising campaigns across Google and Meta platforms. The candidate will be responsible for generating high-quality leads, monitoring campaign performance, and improving conversions through data-driven strategies.

Requirements

  • Minimum 1–3 years of hands-on experience in performance marketing or paid advertising.
  • Strong knowledge of Google Ads and Meta Ads campaign management.
  • Experience with lead generation campaigns, audience targeting, and conversion tracking.
  • Familiarity with Google Analytics, Google Tag Manager, and Meta Business Manager
  • Good analytical, problem-solving, and communication skills.

Responsibilities

  • Plan, create, and manage Google Ads and Meta Ads campaigns for lead generation.
  • Monitor and optimize campaigns to improve CTR, CPC, CPL, and conversions.
  • Conduct keyword research, audience targeting, and A/B testing.
  • Analyze campaign data and prepare performance reports.
  • Manage advertising budgets and ensure maximum ROI.
  • Stay upgrade the latest digital marketing trends and advertising platform updates.

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